A360 BUSINESS CABIN
COMMERCIAL AVIATION
Year
2025
Design
INNA3D
Category
COMMERCIAL AVIATION
Visualisation
Self-initiated · INNA3D
Software used
ABOUT
About A360 Business Cabin
The most profitable seat on the aircraft is still sold with a flat diagram. A passenger choosing business class commits before seeing anything real. We built the alternative on our own initiative: an interactive 360° cabin a passenger can explore from the seat itself — in daylight and in night-flight light — before the fare is confirmed. Not a brochure. The cabin, walked, at the moment the upgrade is decided. Built to show airlines what that moment could be worth.
The Brief, Closed
THE POINT
An airline’s premium revenue rests on a decision made blind. We moved that decision inside the cabin. Day and night, seat by seat, the passenger experiences what they’re being asked to pay for — before they pay for it. Built for no client, to prove one thing: the most persuasive seat map is the one you can stand inside.
Self-initiated concept · A360 Business Class cabin · Interactive 360° seat map, Day / Night modes · 2025 · Visualisation: INNA3D.