MOXY HOTELS CORK
CORK, IRELAND
Hospitality CGI
Year
2024
Design
Category
Hospitality CGI
Visualisation
INNA3D
Software used
ABOUT
Moxy Cork brings Marriott's playful hotel language into a city with its own confident rhythm.
Set on Camden Quay, the project combines compact urban guestrooms, energetic shared spaces and a bar designed to work as a social room rather than a decorative afterthought.
INNA3D created interior CGIs with Meitheal Architects to visualise the 153 guestrooms, Bar Moxy, meeting areas, dining spaces and lounge zones before opening. The work needed to make the spaces feel both brand-led and locally specific: bold enough for Moxy, but still claimed by Cork.
The strongest details are deliberately small. A pink flamingo in the entrance, Barry's Tea, Cork City Gaol, Crawford Art Gallery, a 'What's the Craic?' cue and the Cork-versus-Dublin joke all give the visuals a sharper sense of place. They turn the CGIs from accurate interior views into a usable hospitality story.
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The Brief, Closed
THE LOCAL DETAIL MAKES THE BRAND SHARPER
This is where hospitality CGI becomes more than a room set. The question was not only whether the interiors looked complete, but whether Moxy's global personality could arrive in Cork without flattening the city's own character.
By building the guest rooms, meeting spaces, Bar Moxy and communal areas in CGI, INNA3D gave the design team a way to judge atmosphere before the hotel opened. Colour, scale, signage, local objects and brand details could be read together, rather than as separate decorative decisions.
The result is a set of design-led hospitality CGIs that made the project easier to understand, present and believe in. The visuals show a hotel with commercial clarity and a sense of place: playful, efficient and unmistakably Cork, without needing to say so too loudly.
Design: Meitheal Architects · Project: Moxy Hotels Cork · Location: Camden Quay / Camden Place, Cork · Hospitality CGI and interior visualisation: INNA3D · 2024.